U.S. FINALS HISTORY
The U.S. Finals has grown into the single most successful multi-brand event in the entire U.S. attracting over 1500 teams in 2013! The U.S. Finals is an end-of-the-year series of seven events aimed at crowning TRUE CHAMPIONS in all divisions and levels of cheer and dance, giving teams a chance to see where they rank against other teams in their respective divisions from coast to coast and around the world!
The original Final Destination event was created by the National Leading Competition Companies (NLCC). The NLCC partnership was comprised of four great companies, Americheer/Ameridance, American Cheer & Dance Academy (ACDA), Eastern Cheer & Dance Association (ECDA), and Spirit Unlimited. Today, ACDA and Spirit Unlimited operate as The Epic Brands, while ECDA and Americheer/Ameridance work together as the Spirit Brands. These event producers still work closely on all aspects of The U.S. Finals from production to sponsorships to qualifiers.
In May 2008, the NLCC and The JAM Brands announced their partnership to join together to produce The U.S. Finals - Final Destination. The JAM Brands brought their six solid event producers into the mix… JAMfest, COA Cheer and Dance, America's Best Championships, The Coastal Corporation, LIVE!, and Great Lakes Championship Company. Since the JAM-NLCC partnership began with the creation and production of The U.S. Finals in 2009, the team attendance has grown by leaps and bounds! New in 2013, Aloha International Spirit Championships and Golden State Spirit Association have joined the The U.S. Finals team to produce the West coast event. For more information, CLICK HERE.
Independent associate companies are now also involved, and have learned that giving bids to these awesome events also helps boost their event's team attendance. The U.S. Finals has a full time staff based in Louisville, KY, so with a constant focus on these events, the expectation is that the U.S. Finals events will continue to be the absolute best in business!